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a non-smoking generation - when you were young
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a non-smoking generation - when you were young

Added: 18-03-2011
From: tvspotstv ( Send PM )
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A NON-SMOKING GENERATION - WHEN YOU WERE YOUNG Public-Health-&-Safety A NON-SMOKING GENERATION Advertising Agency:KING Stockholm SWEDEN Creative Director:Frank Hollingworth Copywriter:Niclas Carlsson Art Director:Josephine Wallin Agency Producer:Lena Ivarsson Account Supervisor:Lina Söderqvist Advertiser's Supervisor:Fredrik Söderhielm Production Company:STOCKHOLM POSTPRODUCTION SWEDEN Director:Johan Tappert Producer:Kalle Wettre Editor:Stockholm Post Production Post Production:Stockholm Post Production Music: Artist/Title:Pink Moon by Nick Drake Date Of 1st Transmission:20/04/2008 Entrant Company:KING Stockholm SWEDEN<br>For generations smoking among youths has been a problem. The statement of coolness associated with smoking is very difficult to get to. An issue that the non-profit organisation A non Smoking Generation has worked with for almost 40 years.<br>This ad illustrates what it looked like in an ordinary schoolyard back in the 1970s. Then the colour intensifies a mobile phone rings and suddenly it is present time. A wake-up call for grown-ups up to understand that nothing has changed in the teenager's world when it comes to smoking in the last 30 years. WHEN YOU WERE YOUNG | 2008 | No-Award

Channels: 2008 Commercials 
Tags: advert  smoking  phone  rings  suddenly  mobile  intensifies  1970s  colour  present  understand  Public-Health--Safety  No-Award  2008  commercial  spot  advertising  tvspotstv