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ucei - in the mineshaft
 
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ucei - in the mineshaft

Added: 13-03-2011
From: tvspotstv ( Send PM )
(59043) | (0) | (0)

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UCEI - IN THE MINESHAFT Public-Awareness-Messages UCEI Advertising Agency:Y&R ITALIA Milan ITALY Creative Director:Aldo Cernuto/Roberto Pizzigoni Copywriter:Umberto Pavoncello Art Director:Marco Panareo Production Company:BRW & PARTNERS Milan ITALY Date Of 1st Transmission:15/04/2004 Entrant Company:Y&R ITALIA Milan ITALY<br>Racism is like a poison that invades society. In this commercial the metaphor of a canary that warns workers from danger in the mineshafts is used. When a minority is attacked it means that all the society is in danger. This Commercial is to say NO to racism and anti-Semitism. IN THE MINESHAFT | 2004 | No-Award


Channels: 2004 Commercials 
Tags: advert  racism  danger  society  commercial  usedwhen  semitism  means  minority  attacked  mineshafts  Public-Awareness-Messages  No-Award  2004  commercial  spot  advertising  tvspotstv